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Performance Marketing Manager

San Francisco

Performance Marketing Manager

Full-time | San Francisco | California | United States

THE CHALLENGE

The Performance Marketing team works to execute paid channel marketing campaigns with the goal of driving global customer acquisition and profitable revenue. We are seeking a highly quantitative, data-driven marketer to help support and grow our paid acquisition efforts.


THE TEAM

The Performance Marketing team at Eventbrite is responsible for profitably acquiring new customers through paid channels. This primarily involves managing existing channels and working cross-functionally with external agencies and internal stakeholders (International, Finance/Analytics, Design, Engineering) to continuously optimize performance. In addition, this requires exploring, evaluating, and testing new channels for opportunities to efficiently acquire customers and help grow the overall business.


THE ROLE

The Performance Marketing Manager will join the Marketing team and hit the ground running to support, execute, and manage paid customer acquisition activities. You’ll be a key member of our team, helping to manage a global advertising budget spanning multiple channels and countries. We are looking for someone highly analytical that is comfortable with data and enjoys testing new technologies and platforms.

YOU WILL

  • Execute performance-based acquisition marketing efforts across paid digital channels (SEM, Facebook, Retargeting, etc.)
  • Continuously brainstorm, evaluate, and execute optimization experiments to improve channel performance and drive profitable growth
  • Analyze marketing campaign data to regularly assess ongoing value of acquisition efforts, ultimately leading to improved ROI
  • Work directly with third-party vendors and key internal stakeholders to collaborate on strategy and drive results
  • Build comprehensive dashboards that track channel and campaign KPIs to provide actionable insights to key stakeholders
  • Collaborate with internal Design team to develop and refresh campaign assets, as well as proactively share learnings and results with key partners

THE SKILL SET

  • 3-4 years of experience in digital/acquisition marketing
  • Experience with SEM, Paid Social advertising, Display marketing, and Retargeting
  • Specific experience with the following platforms: Adwords, Facebook Business, Doubleclick, AdRoll, and Google Analytics
  • Experience working with third-party agencies and vendors to communicate strategy, monitor performance, and collaborate to drive results
  • Demonstrated ability to optimize spend via tactics like creative optimization and A/B testing
  • Extremely high level of comfort working with and manipulating data to identify actionable insights
  • Highly proficient at Excel, basic knowledge of Tableau and SQL a plus
  • Superior attention to detail and strong organizational skills, including the ability to handle multiple tasks and meet deadlines
  • Excellent interpersonal skills, including verbal and written communication skills
  • Ability to work collaboratively and take feedback but also function autonomously with a willingness to “figure it out”
  • Bachelor’s degree preferred

BONUS POINTS

  • Experience with tracking, measurement, pixel implementation, and working with attribution models
  • Experience in lead generation, SEO,  email, and other disciplines within acquisition marketing

ABOUT EVENTBRITE

Eventbrite powers ticketing and registration for more than two million live experiences each year, hosting the world’s largest online selection of events. We build technology that allows anyone to create, share, find and attend events of all kinds. Music festivals, marathons, conferences, hackathons, political rallies, fundraisers, gaming competitions— you name it, we power it. Meet some of the team


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Keep in Touch

Interested in joining our team, but waiting for the right time or the right role? Let's keep in touch! We’re a quickly growing team that's always looking for awesome talent like you. 

We host regular meetups, happy hours, game nights, and more that are open to our community. Tell us a bit about yourself and we'll get you on the list for our next shindig, keep you up to date with what we're up to, and make sure you're the first to know about new opportunities.

Thank you! We'll be in touch.

Welcome to the Briteside

Get ready for spontaneous applause, impromptu brainstorms, and the contagious excitement we bring to the office each day. We’ve built a team that does great work and has an awesome time doing it—and we’re always looking for more whip-smart people to pipe up, dive in, and get their hands dirty with us.

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Meet Some of the Team

Bt2kgzo4tusuktghknfw brian rothenberg 0019rt cropped Brian Rothenberg VP Growth & Acquisition Marketing
Kshenk Kimberly Shenk Senior Manager, Business Analytics & Data Science
Optimized David Scott Creative Director
1cad095 %281%29 Simon Willison Director of Architecture

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